When global Fortune 1000 corporations exhibit their latest at expositions and conferences, when the convention center host country doesn’t happen to speak your language, you’ve got a problem. Even more frustrating are the standards of quality. http://www.youtube.com/watch?v=k_Tjxf10pBY is a video showing world class trade show displays and truss construction from a company in Hong Kong, Korea, and Los Angeles / San Diego.
Having to build a multi floor exhibit space in 3 days would make you think that reusable plastic components are used. But when you look at the building process portrayed in the video, you’ll see that the same process for building homes and office buildings goes into constructing a trade show exhibit. The only difference is that it’s gotta be up and running perfectly in 3 days.
If you thought the video was useful, please do a blog post mentioning it and let me know how I can return the favor! I’m @cre8illa in twitter.